Jack White on Colbert

“TO PROMOTE BLUNDERBUSS YOU LAUNCHED 1,000 VINYL RECORDS ATTACHED TO HELIUM BALLOONS THAT HAVE SINCE LANDED THROUGHOUT THE SOUTHERN STATES… OUT OF A THOUSAND, HOW MANY HAVE BEEN FOUND?”

“I’VE BEEN TOLD 5 OF THEM HAVE BEEN FOUND.”
 
“AND THEN HOW MUCH DO THEY PAY YOU WHEN THEY FIND IT?”
 
“THEY DON’T PAY ME.”
 
“WHY IS THE MUSIC INDUSTRY DYING?”